Jul 30, 2022
Increase your CLV A higher CLV means your business has higher income. When the number of your most valuable customers increases, so does your business. Raising your CLV is as easy as improving your website or offering a better pricing package. Here are six strategies to help you increase your CLV and earn more from your customers in the process. 1. Provide great customer service Good customer service is a must if you want to increase your CLV and retain customers. Even if you have a high-end product in your hands, if you don't know how to communicate and serve your customers, they will put you in the competition. If you want a complete customer experience, consider the following: Omnichannel support : Having a presence in every channel is critical in the corporate world. Think about your customers and who they care about. Every day, as many as 98% of Americans regularly switch between devices. Make sure your customer support team is fully prepared for every digital channel and device. If you have the budget, assign a different team of experts to Latest Mailing Database each channel. Being there 24/7 : People expect your support reps to respond quickly. That's why it's important to be there 34/7. If you can't provide 24/7 support, you can at least respond as quickly as possible. Monitor social media : About 84% of buyers expect a response to their social media complaints within 24 hours. They can even share their grievances on social media profiles if they don't respond quickly. Make sure you have at least one team member responsible for DMs and comments about your products and services on each social media account. Offers live chat support : About 80% of customers require a real-time response from the company. The best way to provide a live response is to have a 24/7 live chat on your website. A website visitor who uses live chat on your website is worth at least 4.5 times the average visitor. Plus, live chat support means you can provide 24/7 support even if your team is working remotely. Provide a knowledge base : Nearly 91% of consumers use a knowledge base, if available. This will save your customer support team a lot of time and effort. For example, by using automated bots, you can redirect customers to the knowledge base's resources when you want to answer a specific question. 2. Listen to your customers It can be difficult to increase CLV without knowing how your customers view your business. Gathering comprehensive feedback is a better strategy to better understand what your buyers need. Listening to your customers allows you to focus on the business aspects of improving customer satisfaction. to investigate There are many questions you can ask your customers in a survey, however, you must be cautious in your survey. A simple survey on your website is probably the easiest way to get customer feedback.