Therein lies the vital importance of dismantling the typical myths, because in the end digital marketing has no barriers. Through this post, we will describe the most common false beliefs that small and medium-sized brands continue to consider in this regard; while we provide valid arguments to stop believing in those myths of digital marketing ; these are the following: Betting on digital marketing is expensive Fake. Currently we can create successful online marketing initiatives with very little money; For example, it is possible to design a website without spending much, then host it for free and invest in online advertising.
We can also put together email marketing campaigns and place ourselves in the best search engines, without having to invest a single penny the first time; but achieving great benefits for our brand. digital executive email list marketing myths Email marketing is obsolete It isn't true. In times when almost everyone has an email address, it is an opportunity that can be made the most of. In this sense, brands must assume that email is a very personal element, and from there, guide the strategies in a more valuable, subtle and less intrusive way possible. The key lies in avoiding the mistakes that paralyze email sales, because it is neither obsolete nor optional.
With a good email marketing strategy we will be able to retain users, generate engagement and increase sales of the products or services we offer. “My product is good, it sells itself” If this were enough, then Apple would not rely on advertising to increase sales. That a product is good is important, but so is the marketing that we do to it, since that will create buzz and get more people to know and be interested in the product, which translates into potential customers and sales. We must constantly exalt the virtues of our articles or services, as the case may be. As well as transmitting a value proposition that generates reactions, and this starts from having our own website. Anyone can do Social Marketing Achieving success in social networks involves a great and important job.